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Industry Training

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  17/09/25 - 09/01/26 (Week 1 - Week 17) Tai Tong En (0363164) Industrial Training: Projects/Tasks & Reflection INSTRUCTIONS There are 3 things required from you throughout your internship:   1. Internship Weekly Log - you need to fill this up on a daily basis, every week and get your company supervisor to sign it off as a form of verification approval. 2. Appraisal Form - this is the final evaluation of your placement from your company supervisor. ONLY HAND THIS TO YOUR SUPERVISOR 2-3 WEEKS BEFORE YOU FINISH. Your supervisor then can either pass it back to you to submit it or email it to me (if they do not want you to see their evaluation of you). 3. Internship Report - I am sharing 2 best report samples in the files section. Have a look and follow the Table of Content on the sample. BREAKDOWN OF PROJECTS/TASKS —Project 01 MHTC Shenzhen: Corporate Design Collaboration — Project 02 Illustration Series: Booklet Masthead Bunting Footer Cert Backdrop Promotional P...

Creative Brand Strategy - Final Compilation & Reflection

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  Week 01 - Week 14 Tai Tong En / 0363164  Information Design / Bachelor of Design (Hons) In Creative Media Creative Brand Strategy - Final Compilation & Reflection INSTRUCTION Lectures Week 01 1. Introduction to the Module This module focuses on how to build strong, meaningful brand identities through visual strategies. It emphasizes creating brand experiences that go beyond design to engage the senses and emotions, forming long-lasting relationships with audiences. The skills developed here will build on previous identity design experience and guide students toward designing impactful brand experiences. 2. Understanding Branding Branding is more than a logo or visual identity—it’s about defining the  value ,  character , and  authenticity  of a product, service, or organization. Effective branding helps a business stand out from its competitors and is essential in today’s digital marketplace where even small brands can compete  through smart...

Creative Brand Strategy - Task 3

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  Week 06 - Week 13 Tai Tong En / 0363164  Information Design / Bachelor of Design (Hons) In Creative Media Creative Brand Strategy - Task 3: Champaign Branding INSTRUCTION Task 3: Champaign Branding Description You will synthesise the knowledge gained in Task 1 and Task 2 for developing a presentation deck for the campaign. By utilizing information gained through previous tasks, students are to  execute the visual identity and design applications  for the proposed campaign; the design process begins by developing substantial key visual and further adopting it to design application. Based on Task 2A:  Ideation, create and execute a Brand Campaign applied both for online and offline experiences. Design at least four online touch points (website, social media, and introduction video are compulsory). Requirements 1.1: Research 1.2: Moodboard 1.3: Social Media Post:         1.3.1: 1 A4 Poster        1.3.2: 1 Ver...